This product must not come into contact with water. Highlights white/black leather signature quote motif signature zip tie tag paneled design logo patch at the tongue branded heel counter round toe front lace-up fastening chunky rubber sole due to the dyeing process used. They are marked with a 'for walking' quote motif at the sides and a signature safety tag at the upper. That's how we ask for more money when we want a promotion or when we want to have a career change.’”Ĭlearly, women need to get a seat at the table, and Birdies is listening.Off-white out of office 'ooo' sneakers off-white looks back on the '80s and '90s tennis shoes' aesthetic and infuses the out of office 'ooo' sneakers with timeless accents that complement their innovative silhouette. “On the other side, I asked, ‘Do you talk about money with your friends, for example, how much money you make and what you're investing in and how much equity you have.’ He said, ‘Of course, why wouldn't we talk about that. “I asked my husband, ‘Do you talk about your sex life with your friends?’ He said, ‘Are you kidding me.’ “A lot of my girlfriends will talk about their sex lives what they do with their husbands,” she said.
“We’re talking about a lot of things like sex,” said Gates, referring to her friends, adding that finances and money seem like the last taboo. The last thing I want to do is buy a book that's titled, ‘Finance for Dummies.’ I want to learn about it in a straightforward and fun way because making money and investing money is so powerful. She's known as a financial pop star and just that in and of itself is so cool. This is just another way that we're doing that with Haley. We're all about lifting up women through conversation. “We're very business-driven,” Gates added. This campaign celebrates the women who are running so much in their lives. We run friendships and families and households and businesses. “Instead of saying, ‘Where Are You Running,’ we said, ‘What Are You Running.’ The concept came about because we recognized that women run so much in their lives. “The team came up with this great concept,” she said. How could they do it in a way that's fresh, that's true to brand, which is built around having conversations with women, Gates said. You know, that hot girl walking around town in sneakers.” They were not intended to be performance sneakers, but were intended to be fun. So we developed these really comfortable, really fun lace-up sneakers. She wanted something that was fashionable and fun that separates her from wearing performance sneakers. “ was tired of being home and wearing pajamas all day.
“What we were thinking about during the pandemic and what we’re thinking about post-pandemic – that's when we decided to evolve our product even more and create the lace up sneaker,” Gates said. “More and more people were getting together with masks and there was this desperate need for conversation. The only freedom we had was to be outside,” Gates said. “During the Covid-19 pandemic, what we found was, we were all sort of isolating. The campaign highlighted the uniquely dynamic journey of women in charge, and the need for both style and comfort as they chase down the dream, leading to the introduction of their first-ever lace up sneakers – the Cardinal and the Roadrunner – based on customer demand. I have a lot of resources that could help you.”īirdies’ first digital “What Are You Running” campaign launched in March, featuring activist and author, Blair Imani and celebrity interior designer, Brigette Romanek. It’s worth setting an example, especially for the younger generation, if you have children. My money 101 course can help with your financial literacy and you can be empowered, because there's no reason you can't do this. I would outsource anything, I love to outsource things, but unfortunately, we can't outsource our finances. “We outlive our husbands, especially if you’re in a heterosexual relationship. “That happens to so many women,” Sacks said, referring to women who are clueless about their own finances. Birdies is partnering with Haley Sacks to raise the financial literacy of women.
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